Marketing Systems Analyst

About the position

Champion Petfoods is expanding! We are excited to announce we are looking for a Marketing Systems Analyst to join our rapidly growing company. Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. From our humble beginnings, founded in a small town in Alberta, Canada, Champion – with its ORIJEN® and ACANA® brands – is a key player in the global premium pet food industry. Our purpose, To Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime , provides the foundation for our highest aspirations as a company. Being a partner to the communities that surround us – and the environment that sustains us – are top priorities. We would love to hear from you if you are passionate about personal and professional growth and see yourself as a key player contributing to our continued success as an award-winning company. Here’s the scoop - Summary The Marketing Systems Analyst plays a critical role in enabling data-driven decision-making across Marketing, Sales, and Commercial teams. In this role, you will own and develop the marketing reporting ecosystem, from data ingestion and modeling to insight-driven dashboards, while partnering closely with IT and cross-functional stakeholders to deliver scalable, high-impact analytics and insights. This position will work on a hybrid schedule with 3 days in-person in our Edmonton (Canada) or Colorado (United States) office.

Responsibilities

  • Own and manage the marketing reporting ecosystem, including dashboards and enhancements
  • Partner with IT to implement and optimize data ingestion into data-lake environments
  • Design and manage optimized data-lake views to improve dashboard performance and usability
  • Enhance visualization standards with focus on user experience and actionable insights
  • Support recurring and ad-hoc reporting needs using managed reporting and custom queries
  • Analyze performance trends and opportunities across key metrics
  • Translate data into clear, action-oriented insights and recommendations
  • Clearly articulate the what, why, and so-what of business performance
  • Challenge existing approaches when improvement opportunities exist
  • Own data accuracy and integrity across systems and reports
  • Perform routine and ad-hoc data validation and troubleshooting
  • Maintain timely execution of periodic manual updates
  • Improve ways of working to enhance data reliability
  • Partner closely with IT, Marketing, Sales, Innovation, and other stakeholders
  • Engage global stakeholders to unlock new analytical capabilities
  • Communicate insights clearly and confidently, including challenging unclear asks

Requirements

  • 4+ years of experience in consumer insights and analytics, with a background in consumer packaged goods (pet food or similar), E-commerce, or direct-to-consumer (DTC)
  • End-to-end data development experience (e.g., Databricks to Power BI)
  • Experience with syndicated and third-party data sources (e.g. SPINS, Nielsen, Circana, Euromonitor)
  • Ability to operate independently in ambiguous environments
  • Strong data storytelling
  • Highly organized and able to manage multiple projects
  • Strong communication and stakeholder engagement skills, with the ability to influence teams across regions and functions.
  • Demonstrated capability in change management and leading multi‑disciplinary teams
  • Fluent in English, both written and spoken
  • SQL, Power BI and Data Visualization
  • Analytical Thinking, agile Mindset and able to convert Insights to Action
  • Omni-Channel Acumen

Benefits

  • Safety: a strong commitment to ensure all people are provided with a safe, healthy and respectful environment.
  • Earnings: \$80,000 - \$105,000 annual salary, annual bonus eligibility, 401k/RRSP with company matching.
  • Industry Competitive Benefits: Medical, dental, vision and employee assistance programs to meet your individual or family needs.
  • Continuing Education: In house & online learning & development, as well as an education assistance program.
  • Quality: a dedication to uphold the highest standards of authenticity, nutritional integrity, and food safety, to earn the trust of Pet Lovers everywhere.
  • Other Perks: Free bag of premium pet food each month.
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